From Trader to Organiser
We are delighted to announce that Alex Malam will be taking on the organisation of the Farmers’ Market Section for the Show. As a regular trader at farmers’ markets herself, including the Show, Alex now steps into the organiser’s role.
As the owner of The Hounds Larder, Alex produces 100% natural dog treats using ingredients that are wild, local and sustainably sourced. Her philosophy is to make use of products that might otherwise go to waste, transforming them into high-quality treats. Venison is a key ingredient, reflecting the abundance of local deer and the importance of responsible deer management, while her innovative range also includes products such as pheasant feet.
Through her business and regular attendance at farmers’ markets across the region, Alex has built strong relationships with local producers and gained a valuable understanding of what exhibitors and visitors are looking for. Her enthusiasm for supporting small businesses and showcasing the very best local food and drink will be a tremendous asset.
We are excited to welcome Alex to the team and look forward to seeing the Farmers’ Market flourish under her leadership as we prepare for our special 80th anniversary Show in 2027.
If you are a local food or beverage producer and would like to exhibit at the 2027 Show, please apply here.